Staying Up-to-Date with Digital Marketing Trends to Enhance Lead Generation
Digital marketing is constantly evolving, with new tools, trends, and techniques emerging all the time. While it’s tempting to stick […]
Google Analytics
The Importance of Analysing Visitor Behaviour to Refine Lead-Generation Strategies
You’ve set up your website, optimised for SEO, and launched campaigns to drive traffic. But are you paying attention to
GA4 Update: “Once Per Session” Conversion Counting
GA4 now offers two conversion counting techniques. GA4’s “once per session” conversion counting option is identical to Universal Analytics (UA).
Google Analytics vs. Google Analytics 360
Google Analytics is a free service that allows business owners to understand their customers and identify and track user activity
Customer Reviews Can Help Boost Your SEO
Imagine yourself at a restaurant that you’ve never visited before. You don’t know what you want to order. Your server
How to Find Google Image Search Traffic when Google Images changes the Referral URL
After Google recently announced that they are making changes to how Google Analytics shows traffic coming from Google Image Searches,